Sandlapper Journal

2024 Charleston Real Estate Market Report

Annual Edition • 2024
10 minute read

After several years defined by extraordinary demand and limited supply, Charleston’s housing market moved toward a more sustainable balance in 2024. Sales stabilized, inventory recovered meaningfully, and buyers gained more room to compare homes without gaining broad control of the market.

This report examines the data behind that transition and what it meant in practice. Regional figures establish the direction; the lived market still depended on neighborhood, property type, condition, insurance, and the alternatives available at a particular price.

A distance view of several large homes with double porches as viewed from near a large live oak tree surrounded by shrubs.
2024 AT A GLANCE
Inventory
Year-end inventory rose 16.7%, giving buyers the broadest regional selection since 2020.
Sales
Pending and closed sales both edged higher, ending two years of declining transaction volume.
Prices
The regional median rose 4.1%, with stronger appreciation for single-family homes than attached housing.

More Choice, but Not a Buyer’s Market

Charleston entered 2024 with more homes reaching the market and finished it with modest gains in sales and prices. The larger selection changed the experience of the market more than it changed its direction.

Pending sales increased 2.4% to 17,796, while closed sales rose 1.1% to 17,437. After two years of substantial declines, even modest growth marked a meaningful change in direction.

Supply produced the more visible shift. Year-end active listings increased 16.7% to 3,843. Buyers gained meaningful alternatives, homes took longer to sell, and sellers could rely less on scarcity to carry optimistic pricing or weak presentation.

The regional median still increased 4.1% to approximately $416,500, while average days on market rose from 35 to 40. Charleston was becoming more balanced, but balance meant more scrutiny and greater variation between properties—not a broad return to inexpensive housing.

Observations from the Field

In 2024, I spent less time helping buyers compete against one another and more time helping them compare opportunities. That is a healthier conversation. Instead of asking, “Can we win this house?” buyers more often asked, “Is this actually the right place to live?”

We spent more time discussing neighborhoods and long-term tradeoffs, and less time rehearsing bidding strategies. Sellers were adapting too. The listings that stood out were not necessarily the ones with the newest countertops; they were the ones that were thoughtfully presented, realistically priced, and easy to compare favorably with the alternatives.

Good homes in desirable places remained desirable. The difference was that buyers had enough room to notice why.

Source: Charleston Trident Association of REALTORS® MLS. Annual and year-end figures current January 9, 2025.

Year by the Numbers

Four figures capture the year’s direction: modestly more sales, substantially more inventory, continued appreciation, and a longer marketing period.

Closed Sales

17,437
↑ 1.1% over 2023
Closings moved slightly higher after two years of decline.

Homes for Sale

3,843
↑ 16.7% over 2023
Buyers had the broadest year-end selection since 2020.

Median Sale Price

$416,500
↑ 4.1% over 2023
Additional inventory slowed urgency, not the direction of prices.

Days on Market

40 days
↑ 5 days over 2023
Five additional days reflected greater buyer scrutiny.
Source: Charleston Trident Association of REALTORS® MLS. Year-end and annual figures current January 9, 2025.
THREE FORCES THAT SHAPED 2024

Sales, Supply, and Price

The year was shaped by three related changes: transaction volume stopped falling, inventory recovered meaningfully, and prices continued rising despite a slower, more selective market.

01 Sales Activity
Firmer ground.
02 Inventory
Meaningful recovery.
03 Pricing
Prices held firm.

Sales Found Firmer Ground

Pending and closed sales both improved, but the gains pointed to stabilization rather than a broad return of momentum.

Sales activity improved in 2024, although the change was measured rather than dramatic. Pending sales increased 2.4% to 17,796, while closed sales rose 1.1% to 17,437. After two years of substantial declines, even modest growth marked a meaningful change in direction.

Mortgage rates continued to govern the pace of the market. Buyers became more active when borrowing costs eased and more cautious when monthly payments moved higher. Demand remained present, but not strong enough to make financing costs or property shortcomings easy to ignore.

More contracts were written, but transactions still had to clear familiar obstacles: inspections, insurance, appraisal questions, and financing. The market was functioning more normally, which also meant that fewer problems could be concealed by urgency.

STABILITY, NOT A RETURN TO FRENZY

Buyers were active, but less willing to overlook a poor fit simply because inventory was scarce. Sellers faced a functioning market, not an automatic one—the home still had to compare well on price, condition, and location.

The meaningful shift was not a surge in demand, but the end of a two-year decline in transaction volume.

Source: CTAR MLS; annual totals current January 9, 2025.

Inventory Recovery Changed the Conversation

Year-end selection increased 16.7%, giving buyers meaningful alternatives without producing a broad buyer’s market.

The most important change in Charleston’s housing market during 2024 was not sales volume or pricing—it was inventory. Active listings at year end increased 16.7% to 3,843 homes, giving buyers their broadest selection since 2020 and easing many of the severe shortages that had defined the previous several years.

That increase did not suddenly create a buyer’s market. Well-priced homes in desirable neighborhoods still attracted strong interest, but buyers regained something they had often lacked since 2021: meaningful alternatives. Instead of choosing between one acceptable home and waiting indefinitely, many could compare several properties before making an offer.

Additional inventory also made pricing strategy more important for sellers. Listings that entered the market above their competitive value or showed poorly were less likely to benefit from the urgency of the most constrained years. Selection, rather than scarcity, became a larger part of the decision.

CHOICE RETURNED BEFORE LEVERAGE DID

Buyers regained the ability to compare homes instead of merely reacting to them. Sellers still benefited from healthy demand, but preparation, presentation, and realistic pricing became noticeably more important as competition increased.

Inventory recovered meaningfully in 2024, but buyers still had fewer choices than before the pandemic.

Source: CTAR MLS; year-end active inventory current January 9, 2025.

Prices Held Firm as the Market Slowed

The regional median increased 4.1%, with stronger appreciation for single-family homes than for townhouses and condominiums.

More inventory did not translate into falling prices across the Charleston region. The overall median sale price increased 4.1% in 2024 to approximately $416,500, extending the longer pattern of appreciation that followed the pandemic-era surge.

The gains were not evenly distributed. The median price for single-family homes increased 4.6% to approximately $439,000, while the median for townhouses and condominiums rose 1.4% to about $350,000. Buyers continued to place a premium on detached homes, additional space, and the flexibility those properties often provide.

Regional medians still require some restraint in interpretation. Charleston contains markets ranging from entry-level suburban housing to downtown properties and barrier-island homes, and changes in the mix of properties sold can move the median even when the value of a particular home has changed very little. The headline number establishes direction; it does not appraise the house.

MORE CHOICE DID NOT MEAN LOWER PRICES

Buyers could take more time to compare homes, but broader inventory did not produce broad price declines. Sellers could treat appreciation as useful background, not permission to ignore recent comparable sales, property condition, or the competition already on the market.

Both property types appreciated in 2024, but single-family homes continued to show stronger price growth.

Source: CTAR MLS; annual median prices current January 9, 2025.
OUTLOOK

Entering 2025

Charleston entered 2025 with a larger inventory base, sales that had stopped contracting, and price growth that remained positive. Those conditions pointed toward continued normalization rather than a return to either the pandemic-era frenzy or the sharp pullback that followed it.

Mortgage rates remained the largest variable. Lower borrowing costs could release postponed demand, although that same demand could limit how much additional leverage buyers gained. If rates stayed elevated, the measured, value-conscious behavior seen in 2024 was likely to continue.

The durable lesson from 2024 was simpler: markets with more choices reward preparation over speed. Buyers benefit from comparing the full cost and character of each option. Sellers benefit from presenting a home that clearly earns its place among the alternatives.

Every market report is regional. Every home purchase is local.

Regional statistics are useful background. The relevant market is the one surrounding the property, neighborhood, price range, and alternatives you are actually considering.